Why would you name a conference: "planet of the apps?" (Read here). It is a catchy name, for sure, but it also inadvertently made me think of the famous movie released in 1968. In this movie some humans are lost on a planet controlled by apes. I saw this movie as a child and it was very scary. I experienced a world that I could not understand and it really felt extremely threatening. Maybe this is what the organisers meant? a scary, confusing new world?I do think that the current mad scramble to release applications for mobile devices are often not well considered, nor understood. It is often not underpinned by a good business plan nor in support of a clear business strategy.
Some of the risks of a mad rush to roll-out mobile banking applications for mobile devices are the following:
- Configuration management of applications, devices and clients and the relationship with each other can turn into a nightmare of keeping tabs of all the applications downloaded and installed.
- Client support can escalate into a situation that will be difficult to contain, if support agents are not trained properly and empowered to deal with queries related to transactions generated by these applications.
- Back office integration and support for major spikes in transaction volumes can be underestimated. This in turn can lead to unreliable services and lost transactions.
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