It is often said that a picture paints a thousand words - well if that is the case, I suppose a good video can write a book. In the early days of mobile banking some crude mobile banking video's were made - a clear indication that the product specialists could not describe what they wanted to build to the video producers. But since a few years ago, some brilliant little video-clips were produced - either to advertise a new service or to inform or educate stakeholders. Below are some of the best clips that I know of:
I am sure that there are many more and look forward to readers of this blog post posting links to others.
- The first mPesa advert (according to rumour produced on a very small budget). (Watch here)
- One of my favourite adverts, ever, is the one used for the launch of the product (Watch here). Telenor has subsequently produced a few more masterpieces (Watch here and here).
- The documentary produced in collaboration with the Worldbank for Wizzit in 2007 was also one of the great videos (Watch here)
- A delightful little ad (that I really enjoy) was produced for MTN in West Africa in 2010 (Watch here)
- Great Airtel Money ad (Watch here)
- Using local comedians in a series of adverts for mKesh in Mozambique was very successful (Watch here and here)
- A simple, but very cute advert for BSP bank in PNG, was produced recently (Watch here)
- The energy and pace of the Gemalto advert for their NFC product is a lot of fun (Watch here)
- And many others (Watch here, here, here and here)
I am sure that there are many more and look forward to readers of this blog post posting links to others.
1 comment:
Mobile money in the history of payment means : 3 clips
airtel money http://www.youtube.com/watch?v=bo7omxsnO_k
zap http://www.youtube.com/watch?v=4Uo5ggqEqSw
the History of Payments (Barclaycard) http://www.youtube.com/watch?v=8DOcBgiaUS0
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